Privacy Policy

Last updated: 8 January 2025

Introduction

IsItWorthElectricCar.co.uk ("we", "our", or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website.

Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access the site.

Information We Collect

Information You Provide

We may collect information you voluntarily provide when you:

  • Subscribe to our newsletter
  • Fill out our contact form
  • Use our calculator tools
  • Leave comments on blog posts

This may include your name, email address, and any other information you choose to provide.

Automatically Collected Information

When you visit our website, we may automatically collect certain information about your device, including:

  • IP address
  • Browser type and version
  • Operating system
  • Pages visited and time spent
  • Referring website

Use of Cookies

We use cookies and similar tracking technologies to track activity on our website and hold certain information. Cookies are files with a small amount of data which may include an anonymous unique identifier.

Types of Cookies We Use

  • Essential Cookies: Required for the website to function properly
  • Analytics Cookies: Help us understand how visitors interact with our website
  • Advertising Cookies: Used by Google AdSense to display relevant advertisements

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our website.

How We Use Your Information

We use the information we collect to:

  • Provide, operate, and maintain our website
  • Improve, personalise, and expand our website
  • Understand and analyse how you use our website
  • Develop new products, services, features, and functionality
  • Send you emails (if you have subscribed to our newsletter)
  • Find and prevent fraud

Third-Party Services

Google Analytics

We use Google Analytics to analyse the use of our website. Google Analytics gathers information about website use by means of cookies. The information gathered is used to create reports about the use of our website.

Google's privacy policy is available at: https://policies.google.com/privacy

Google AdSense

We use Google AdSense to display advertisements on our website. Google AdSense uses cookies to serve ads based on your prior visits to our website or other websites. Google's use of advertising cookies enables it and its partners to serve ads based on your visit to our site and/or other sites on the Internet.

You may opt out of personalised advertising by visiting Google's Ads Settings.

Data Retention

We will retain your personal information only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use your information to the extent necessary to comply with our legal obligations, resolve disputes, and enforce our policies.

Data Security

We use administrative, technical, and physical security measures to help protect your personal information. While we have taken reasonable steps to secure the personal information you provide to us, please be aware that despite our efforts, no security measures are perfect or impenetrable.

Your Rights Under GDPR

If you are a resident of the European Economic Area (EEA), you have certain data protection rights. These include the right to:

  • Access, update, or delete your personal information
  • Rectification of inaccurate data
  • Object to processing of your data
  • Request restriction of processing
  • Data portability
  • Withdraw consent

Children's Privacy

Our website does not address anyone under the age of 13. We do not knowingly collect personally identifiable information from children under 13. If you are a parent or guardian and you are aware that your child has provided us with personal data, please contact us.

Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date at the top of this Privacy Policy.

Contact Us

If you have any questions about this Privacy Policy, please contact us:

  • By email: privacy@isitworthelectriccar.co.uk
  • By visiting our contact page